Why Telling Women’s Stories is More Important Than Ever
History. The word itself connotes male privilege and male entitlement to be the centre of the story. And if men are the centre, women are marginal; minor footnotes, if that.…
Vered Cohen-Barzilay – Leading the Way to Educational Change
Vered Cohen-Barzilay defies categories. It is impossible to neatly define Vered and what she does because she develops so many rich and complex ideas. But Vered’s journey has been fraught…
Shira Richter – Creating an Artistic Embodied Feminist Gaze
Shira Richter is a multidisciplinary artist-researcher connecting economics, art, gender and women. She brings her unique and complex understanding to both her academic and artistic work, lecturing, curating and teaching…
What is the Feminist Economy and Why Do We Need It?
I met gender expert and artist Shira Richter two months ago, interviewing her for this month’s InspHERation blog post. In our long and fascinating conversation, Shira mentioned her mentor, Marilyn…
Devorah Katz – Pat Bamelach’s Community Builder
Meet Devorah Katz, the marketing powerhouse behind the unique bread shop that provides visitors with the hands-on opportunity to a delicious historical, educational and cultural experience. Devorah Katz (together…
5 Ways Women Can Help Women Shatter the Glass Ceiling
Today is the Jewish fast day, Tisha B’Av. Today, Jews worldwide commemorate the destruction of the First and Second Temples in Jerusalem. While it is believed that the First Temple…
4 Types of Buyers – How to Identify & Sell to Them: Part I
As business women (and men), we’re all in the game to make a profit. And while there are many factors that affect price, including features, demand, psychology (and the list…
Multiplying Profits – The Conference for Jerusalem Women Entrepreneurs
On July 2nd I attended Multiplying Profits - a conference organized by Jerusalem’s Municipality, Jlm-i-team, the Ministry of Economy and Industry, Maof and Mati Jerusalem. I signed up. It was…
Dr. Dahlia Scheindlin Academic. Journalist. Podcaster.
For Dr. Dahlia Scheindlin, the path to a deep understanding of Israeli politics and a successful career as a strategic political consultant, public opinion expert, academic, journalist and podcaster was…
Equal Representation in Municipalities
A few days ago, 60 women arrived at the Knesset to show that they are ready for equal representation in local councils. But the symposium they met for, called Join.…
5 DIY Copywriting Tips from the Greats
Copywriting is the skill of crafting persuasive messages that convince and convert. It is an extremely important skill - both for internal communication (such as newsletters) as well as external…
Why is pricing so hard?
Whether you own a big or small business, pricing is hard. It’s especially hard when you’re just starting out, and it continues to challenge as you build and add on…
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